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Contact Nancy Comenitz Real Estate

If you have any questions or need more detailed information, please feel free to contact me via phone at 617.232.4186 or fill out the form to let us know how we can help with your real estate needs.

Office Location 77 Pond Avenue,
Brookline, MA
Phone: (617) 232-4186
Fax: (617) 232-7954

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Preparing your home for sale is the first step in the home-selling process. Then you have to price your home accurately which is imperative in today's market. The next step is a marketing plan designed to  bring the home to the buyers twenty-four hours a day on all the top internet sites.
 
Making sure it has the proper exposure on all these internet sites with detailed information, a professional home movie, and a lot of inviting pictures is a requirement when 90% of all home buyers use the internet to search for a home.
 
                  This Plan Would Be Customized Based On Your Specific Needs
 

                                                         Pre-Marketing
 
Competitive Market Analysis

A Competitive Market Analysis of your home will be prepared comparing your home with recently sold homes in your area. Factors such as the number of rooms, bedrooms, bathrooms, interior square feet,    lot size, condition, and other factors are utilized.  We also look at homes that were on the market that did not sell, and properties that have accepted offers. The report will include the properties "multiple listing sheets" with all available pictures and floor plans. Together we will analyze this report and discuss an effective listing price for your home.

 
Agency Alternatives

We will review the agency alternatives and representations that are available to you and to potential buyers. The representations of your interests, and my role as your agent for the different agency relationships, will be thoroughly presented to you for your consideration. To see an Agency Disclosure Form Click Here.

 
Home Enhancement

One of my special services if to help you prepare your home for sale. So often we grow accustomed to   our home and fill it with our own personality.  This can discourage buyers from picturing themselves living in your home. I go from room to room and suggest simple ways that will attract more buyers and bring higher offers. Staging is very important in today's home sales. We also talk about any items that should  be repaired before the home is marketed. Visit my page on Preparing Your Home to Sell.

 
Property Information

I research the property in the Town or City Hall to verify and assessments, taxes, betterments, permits, and other property history to insure accurate and complete information is provided to prospective buyers. A plot plan is acquired at City Hall, if available, for the feature sheet.

 
Floor Plans

A professional floor plan is made of the living area of the home for the feature sheet.

 
Photographer

Numerous photographs are taken of the exterior and interior of the home for the Internet, MLS, virtual tours, feature sheets, newspaper, direct mailing, possible brochure, and other marketing. By having your home online with a virtual tour, numerous photographs, and a floorplan buyers can view the inside of your home 24/7.
Click on the underlined text to view a virtual tour of a townhouse.tour.php-tid=108&pid=1002409

 
Feature Sheet

The Feature Sheet includes as much detailed information on your property as possible. There is a description of every room and its attributes, all improvements made to the property, a floor plan, and a   plot plan if possible. There will be information on the schools, nearby transportation and features of the area. Included will be many photographs that enhance your property. This feature sheet is displayed on web sites, sent  to Real Estate Offices, emailed to Brokers and Buyers and given to anyone who sees   the home. 

 
Seller's Disclosure

We will go over the seller's disclosure form and the importance of providing full disclosure to make it    clear to the buyer that the price reflects its disclosed condition. Disclosure helps reduce misunderstanding. Complete disclosure attracts more buyers by building buyer confidence and peace of mind.

 
                          The Marketing Plan
 

A major and continued effort is made to keep the Real Estate Community well-informed of your listing at all times.

 
Greater Boston Multiple Listing Service
 
The REALTOR® owned Multiple Listing Service, Property Information Network (MLSPIN) has grown to 30,000 licensed Real Estate professionals in 7,150 offices throughout the   New England area. MLSPIN is one of the largest Multiple Listing Services in the nation.  Other significant services include property updates to national websites, property matches to buyers and sellers, and complimentary listing transfers to third-party newspapers and websites, locally and nationally.

 

Once a listing is entered into the database, the brokerage community has access to the listing immediately. There is no other medium that offers more exposure to a targeted audience.
 
Internet Marketing
 

It is reported that:

cg37_8_01 93% of all homebuyers have used the Internet at some point in their home search process.
cg37_8_01 87% of all buyers frequently used the Internet to search for homes.
cg37_8_01 63% of buyers first learned about the home they purchased through the Internet.

(Source: 2009 National Association of Realtor Profile of Home Buyers and Sellers in Massachusetts).   

 
   

No matter where buyers are looking online, they will find your property.

 
 
 
Here are just some of the 40 lead generating websites your listing will be placed:

Multiple Listing Service     MLS         h3_35www.H3mlspin.com The largest Multiple Listing Service in New England             
    
Google www.Google.com56% of all internet searches on "real estate"
    
Yahoo   yahoo_images_large_141www.Yahoo.comYahoo ranks the 2nd largest   search engine on the Internet 
    
The New York Times 

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 www.nytimes.com/With over 30 million page- views and 2.5 million visits each month, Great Homes and Destinations is a premier online real estate destination. 
    
Zillow  zillowwww.zillow.com One of the largest real estate    sites on the web
    
Trulia    trulia2_144www.trulia.comNational, residential real estate search engine
    
Boston Globe bcom_logo_leaderboard_copy_129www.boston.comReaches 3.5 million users each month and 40% of all buyers
    
Boston Magazine  bostonmagazine_copy_copywww.Boston Magazine.comNew section in website devoted  to Real Estate
    

Homes

 homes_114                              www.Homes.comNational consumer portal. Over 3/4 million visitors monthly
                                                   
Distinctive Homes  dhmag_copy_270

www.distinctivehomes.
com
and magazine 

Quality homes targeted to a niche market. 40,000 magazines mailed and distributed monthly-100,000 readers online
    
Homefinder homefnder_copy_108www.Homefind.comMore than 2 million monthly visits  
                                                 
MLS HomeFinder logo_29_79www.mlshomefinder
.com
An online Real Estate Magazine  
    
Massachusetts
Real Estate
mass_re.comwww.Massachusetts RealEstate.com200,000 hits monthly

 
  
  

 

 Newton and Brookline Homes website provides:
 
  • blue_square_6   Advanced Search Technologies that allow you to search for properties in the MLS six 

                different ways.

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  • blue_square_6  High-End Graphics for all the pictures available in the listing database in brilliant color with a             slide show.

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  •                                                             
  • blue_square_6  A Customized Format for all the MLS listings, giving you all the important details found in a full
  •    listing sheet- more than most websites provide.
  • blue_square_6  Google Map location of the property     

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  • blue_square_6  Bird's Eye View of the property               
  •                                                                    birds_eye_view_288_01
  • blue_square_6 "Get Local" Information
  •           Nearby Amenities

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  •  Nearby Schools
  •  Neighborhood Information
  • blue_square_6  Calculate your Mortgage Payments            

 

 Sign-Up for a Private Control Panel where you can:

  • blue_square_6  Sign-up to receive emails of listings in your desired location and price range 
  • blue_square_6  Add, change or delete the property updates sent to you via email
  • blue_square_6  View or delete favorite and saved properties from your watch list
  • blue_square_6  Communicate directly with me via your personal messaging system

 

After Viewing a Listing You Can:

  • blue_square_6  Save the listings to your Favorites in your Control Panel
  • blue_square_6  Inquire About the Property
  • blue_square_6  Request a Showing
  • blue_square_6  Print the Listing
  • blue_square_6  Send the Listing to a Friend
 
 

  Map Search

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 School  Search
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;Capturing Buyers with Today's Technologies  

         trulia-mobile_271               "60% of today's buyers were born after 1964." (Inman News Feb.2010)                            They are members of 'Generation X' and 'Generation Y' who are very tech savvy.

When a buyer emails a question, or requests a showing from the MLS site or my website the email is directed to my cell phone where I am notified immediately and able to respond to the message right away.

There are applications for buyers to utilize on their phones that give them access to information on the properties that are for sale.

 
 

Direct Marketing

I utilize a variety of tools tailored to each property to attract the largest possible buyer pool. This involves a combination of advertising media. For your property this would include but not limited to:

 Targeted mailing will be sent to offices and individual Sales Associates who traditionally service property in the community.  

 "New Listing Available" postcards are sent to customers and neighborhoods.

 "Open House" Postcards will be emailed to all offices and individual Sales Associates who traditionally service properties in the area.

 "Open House" postcards will be sent to customers in the price range

 Feature Sheets are emailed to individual brokers and prospective buyers   

 
Advertising

The property will be advertised in the "Boston Globe". Print media has declined 41%.  

 

Sign

A "For Sale" sign will be placed on the property with the owner's permission. "

 
Showings 

 All showing instructions will be mutually determined by me and the seller. Showings 
 will be confirmed with the seller at all times unless otherwise directed by the seller.

 

Broker's Luncheon 

A Broker's Luncheon is held the first week of the listing to give the Broker's an opportunity to preview the home. Wednesday is Brookline's open house day, while Thursday is Newton's open house day. 

 
Open Houses
  •  Holding open houses on Sunday afternoons is very advantageous.
  •  All parties attending the open house are asked to provide their name, address, and telephone numbers. With the "no-call" law in effect those attending are not required to give their telephone number.
  •  All local agents are welcome to send or bring their customers to the open house.
  •  I strongly recommend that the seller not be present during the open house
 
Client Communication 
  •  On a weekly basis I will communicate the week's activity and apprise you of current sales and changing market conditions in the area. 
  •  All appointments will be followed-up with a phone call requesting feedback.  

  •  On a regular basis we will review:
             local market activity
             buyer activity in the marketplace
             property update
             update our competitive market analysis to reassess our "market value"
             make further recommendations
             discuss future marketing

 
                                             Servicing The Sale
 
Offer To Purchase
  •  All Offers to Purchase will be in writing, accompanied by an escrow check and presented to you in person.
  •  The buyer will have been qualified. The only contingency should be a satisfactory  bank appraisal on your property
  •  The original Market Analysis will be updated to show any changes in the marketplace that you should be aware of in determining a selling price, while negotiating the Offer to Purchase.   
  •  We will discuss all your options.   
  •  You will be able to accept, reject, or counter any offer that is submitted. 
  •  On your behalf I negotiate with the buyer's broker the terms of the offer, per your instructions.
 

Home Inspection 

As your listing broker, I will be present for the home inspection to answer the inspector's questions and listen to his comments. My presence allows me to communicate to you any issues that arose and recommendations that were made.

 

Purchase and Sale

Your attorney is provided with a copy of the Offer to Purchase and all the pertinent information they will need to prepare the Purchase and Sale Agreement. I work with your attorney to help bring closure to the Purchase and Sale Agreement. The buyer will sign the agreement first. The remainder of the buyer's deposit money is placed in an escrow account. Then the agreement is brought to you for your signature.

 

Managing The Transaction

 Work with the buyer's agent, transaction coordinator in attorney's office, lender's attorney, bank's underwriter, inspectors and handle the escrow....

 Schedule appointments to complete repairs that were agreed upon in the Purchase and Sale.

 Make sure all requirements in the Purchase and Sale Agreement have been met.

 Gather all required documentation for the closing etc. 

 

Appraisal

Once bank financing has commenced the bank will send an appraiser to determine the value of the property. I arrange to accompany the appraiser and provide information of comparable properties that have sold in the area to substantiate the sale.

 

Smoke Detectors and Carbon Monoxide Detectors

An appointment is made for the fire department to check the smoke and carbon monoxide detectors. A smoke detector and carbon monoxide detector certificate is required by the Commonwealth of Massachusetts for every closing. Each city and town has their own rules and regulations as to where the smoke detectors need to be placed even if they are wired in. I urge every homeowner thinking of selling to check with their local fire department before they list their property. Many closings have had to be rescheduled because the alarm companies have had to relocate or replace the smoke detectors in a home. A new smoke detector cannot just be added. The old smoke detector has to be removed. Also if you have a system that is wired, you cannot add a battery smoke detector. They must all be the same.

Effective April 4, 2010 a new law came into effect regarding the requirement for photoelectric smoke detectors. Click on the link to see a guide of the new requirements in Brookline, Newton and Boston.

 

Water Reading

I arrange for the final water meter reading to be taken and an interim bill to be prepared by the Water Department. The seller pays the interim bill at the closing.

 

Final Walk Through

Within forty-eight hours of the closing I will accompany the buyers through the home while they make sure all conditions in the Purchase and Sale have been satisfied, and that the home is in the same condition as when they signed the Purchase and Sale.

 

The Closing

The attorneys involved arrange the closing time. I always attend to bring the needed paperwork I have, and to make sure everything is going well. Once the new deed is    placed on record at the Registry of Deeds your proceeds will be released to you.

 

 
Throughout the transaction I am there to provide the guidance and knowledge through a complex process, support for emotional decisions, and legwork to complete the transaction.
 
 

For a Complimentary Market Analysis of your home,
please fill out the form below:

                                                              

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